In order to provide you with a better browsing experience and to improve our site functionality, we use cookies and other tracking technologies. Detailed information on the use of cookies on our site and how to opt out is provided in our Cookie Policy. By clicking into any content on this site, you consent that we can store and access cookies and other tracking technologies as described in our Cookie Policy.

India
News Release

July 20, 2023

FUJIFILM India launches mirrorless digital camera “FUJIFILM X-S20”

- X-S20 is suitable for those who want a portable, lightweight camera for movies and photography. The camera body comes with an affordable price of 118,999.

- Capable of shooting approx starts. 800 frames more than double the previous model, to accommodate all-day shooting during travel.

- An all-in-one compact and lightweight model incorporating a high-capacity battery, high- performance AF, and video recording functions.

19 July 2023: FUJIFILM India has announced the launch of its mirrorless digital camera “FUJIFILM X-S20”, in India. It is a new addition to the X Series of mirrorless digital cameras known for their compact and lightweight body and superior image quality based on the company’s proprietary color reproduction technology. In its compact and lightweight body, which is the popular property of the previous model, the X-S20 features AI-based subject-detection AF and capability to record 6.2K/30P video. The use of the newly adopted high-capacity battery means the camera can take approx. 800 frames and keeps operating for an extended duration of time, making it an ideal travel camera.

The X-S20 offers premium image quality and advanced portability, catering to a variety of shooting styles ranging from casual self-portraits to fully-fledged photography and videography.

“We are back with yet another powerful camera that will be fun to use for the photography and film making enthusiast. The X-S20 is suitable for those who want a portable, lightweight camera for movies and photography. It is great for content creators who live stream, but also need high quality stills. We recommend it highly for live streaming, vlogging, travel, and family photography. X-S20 enables creators to tell their stories. It puts a powerful story-creation tool in their hands while emphasizing their experiences. X-S20 isn’t about the hardware; it’s about the content creators and the art they are making,” says Mr. Koji Wada, Managing Director, FUJIFILM India.

The X-S20 is a mirrorless digital camera that is equipped with the back-illuminated 26.1MP sensor “X-Trans™ CMOS 4” and the high-speed image processing engine “X-Processor 5” to produce high- quality images. It features X-S Series’ signature large grip for hand-holding stability. The use of the new high-capacity battery has more than doubled the number of frames by approx. 800 compared to that of the previous model. The compact and lightweight body, weighing just 491g makes it comfortable to use even in long-hour shootings. The camera also features the five-axis in-body image stabilization (IBIS) mechanism that offers up to a 7.0-stop advantage. The AI-based subject-detection AF, capable of detecting animals and cars, adds to its AF performance, equivalent to the fifth- generation X Series camera, FUJIFILM X-T5, for added mobility.

“X-S20 is designed for Fujifilm creators and those new to telling their stories. The PASM Mode dial offers a familiar button layout to experienced users while providing fledgling users with an intuitive way to begin capturing their experiences. X-S20 brings Fujifilm’s design, engineering, and color science expertise to the table for both user groups,” says Mr. Arun Babu, Head of Digital Camera, Instax and Optical Devices Business, FUJIFILM India.

The X-S20 supports recording 6.2K/30P 4:2:2 10-bit video internally and features a 3.5mm microphone/earphone jack for connecting external accessories to conduct fully-fledged video recording. Furthermore, the new Vlog Mode makes it easy to produce a Vlog when the camera is combined with the tripod grip, TG-BT1.

Fujifilm will continue to communicate and spread the joy of photography through its X Series of mirrorless cameras with APS-C sensors, an extensive lineup of premium-quality lenses including the FUJINON Lens XF8mmF3.5 R WR, also released in April this year, and the dedicated app, FUJIFILM XApp

About FUJIFILM India:

FUJIFILM India Pvt. Ltd. Established in 2008 is a wholly owned subsidiary of FUJIFILM Holdings Corporation, Tokyo. FUJIFILM India is present in three business segments – Healthcare, Materials, and Imaging. With a vast portfolio of technologically advanced products, the company is involved in the business of Healthcare, Endoscopy Systems, Photo Imaging Solutions, Digital Still Camera, Instant Camera, Optical Devises, Graphic Communication Solutions & Industrial Product. For more information please visit: https://www.fujifilm.com/in/en

For inquiries on information in this media release, contact:

Media Contact

FUJIFILM India Pvt. Ltd.

Pragya Jha

Email: Pragya.Jha@Fujifilm.com

TEL: +91 8287203360

PR Agency

Teamwork Communication Group

Shallvi Raj

Email:shallvi@groupteamwork.com

TEL: +91 9835963397