Case Studies
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![[photo] A film crew on set on location in Tokofuji, Kyoto shooting an actress dressed in traditional Japanese attire](https://asset.fujifilm.com/www/us/files/2019-08/a85d5cab3cbf25ba0488217a5a1f625d/thumb_01.jpg)
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![[photo] Screenshot of Cinematographer William Wages during an interview](https://asset.fujifilm.com/www/us/files/2019-08/46aee01ffc709224ffc46c31c9f3b00a/thumb_01.jpg)
LENS CHOICES IN THE DIGITAL CAMERA ERA
NEWAbility to Change Focal Lengths without Switching Lenses, Optical Quality and Size Top List of FUJINON Zoom Advantages
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![[photo] Close-up of Fujinon 50-135mm and 18-55mm lenses on a white table](https://asset.fujifilm.com/www/us/files/2019-08/3ee4d50da3730aa2211126a1033167cf/thumb_01.jpg)
Realizing Cinelens Weighing Less than 1kg
NEWBringing Fujifilm's latest technology together! Inheriting the optical performance of FUJINON CINE LENS, "FUJINON MK lens" challenged the realization of a cine zoom lens weighing less than 1kg.
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![[photo] A film crew on set on location in Tokofuji, Kyoto shooting an actress dressed in traditional Japanese attire under a wooden roof](https://asset.fujifilm.com/www/us/files/2019-08/154a765baeb39d8cf5b031fb71f28c9a/thumb_01.jpg)
The MK Series Creates a New Digital Cinema World
NEWCinematographer Yoshihiro Enatsu tells what makes MK Series attractive.
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![[photo] A cameraman shooting an older gentleman working with rulers on a table](https://asset.fujifilm.com/www/us/files/2019-08/2f210d15739702457fa38f425f870190/thumb_01.jpg)
Cinematographer Tells Us the Story of What Makes MK Series Attractive
NEWMK lens series achieves ultra-compact & lightweight body and excellent cost performance. Cinematographer tells us the story of what makes MK lens series attractive.
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![[photo] A film crew shooting a woman standing at an open door](https://asset.fujifilm.com/www/us/files/2019-08/5ea8827389832f6329636f8d3ce81047/thumb_01.jpg)
Why XK Series is Believed as “The Perfect Zoom Lens”
NEWXK series which recently joined the line-up of FUJINON 4K CINELENS is the product that delivers the same level of quality images as ZK and HK series do while it also has the outstanding mobility and operability. Tokyo video production group Marimo Records carried out a thorough hands-on investigation.
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