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instax WIDE Evo™ Hybrid Instant Camera (WIDE Evo)
RATINGEN, Germany, January 21st, 2025. FUJIFILM Europe GmbH, Imaging Solutions Division, today announced the latest addition to its popular instax™ line of instant cameras and smartphone printers with the introduction of the instax WIDE Evo™ Hybrid Instant Camera (WIDE Evo), whose unique hybrid format combines the excitement and satisfaction of traditional instant camera functionality with the benefits of digital imaging technology to edit, save and share photo images. WIDE Evo takes these capabilities a step further, with the ability to create wide format images that print onto instax™ WIDE instant film (sold separately), along with a host of other advanced capabilities designed to enhance the photographic image taking experience.
Like the groundbreaking instax mini Evo™ instant camera that came before it, WIDE Evo offers a creative way to chronicle life’s milestones, creating a bridge between digital and analog photography,
said Shin Udono, Senior Vice President, Imaging Solutions, FUJIFILM Europe.
Hybrid photography gives the photographer the flexibility to choose which images to instantly print, which images to share, and which images to store for later access. WIDE Evo does all of that, in a new wide format body, and with a host of new and improved lens and film effects and modes to enhance the user experience even more. Furthermore, it uses instax™ WIDE film our largest instax™ film format, that gives photographers greater flexibility with even more room to get creative with.
WIDE Evo outputs high-quality prints directly from the camera. Images can also be printed from a user’s iOS or Android smartphone camera roll using the free instax WIDE Evo™ App. The app also features remote shooting capabilities and additional image enhancement options. Additionally, to inspire creativity and encourage image sharing, the instax WIDE Evo™ App offers the newly introduced “Discover Feed”, which allows users to explore printed instax™ photos uploaded to the Discover Feed by other WIDE Evo users in a photo gallery format and view their lens, film, and degree effects and film style settings applied. Additionally, using Bluetooth, users can favorite the effects displayed and replicate the combinations on their camera via the App.
The main features of WIDE Evo include:
Integrated Wide Angle Option
WIDE Evo features the widest lens on any instax™ instant camera, at 16mm. Users can choose to take images at the standard width, or opt for Wide-angle Mode, which maximizes the camera’s lens capabilities to get all of the action into the photo.
10 Lens Effects x 10 Film Effect Options = 100 Combinations Of Creative Expression, Now With Added Degree Control
Like the instax mini Evo™ instant camera, WIDE Evo features 10 lens effects and 10 film effect options, offering 100 different combinations for users to express themselves. WIDE Evo adds Degree Control, which allows the user to determine the degree to which each lens effect is applied to their image.
6 Film Styles To Enhance The Look Of The Image
In addition to the lens and film effects, WIDE Evo offers 6 film styles to customize images even further, with options including normal, a cinematic look with black bars across the top and bottom of the image, a classic film strip look, a traditional date/time stamp format, a contact sheet look, or a vintage collodion process effect.
Selfies, Storage, and More
WIDE Evo also features a 3.5-inch LCD Monitor on the back of the camera to allow users to view added effects and edits and is supported by a built-in Lithium-ion battery which enables the camera to print up to 100 images per charge, depending on the specific use case. A Micro SD card slot (Micro SD Card sold separately) ensures there’s plenty of room to store additional images for later enjoyment (approximately 45 images can be stored in the camera’s internal memory), while the Selfie Mirror helps users nail selfies every time.
In addition to the new hybrid instant camera, new accessory and film options have also been introduced:
New instax WIDE Evo™ Hybrid Instant Camera Case
Accompanying the introduction of the WIDE Evo is the instax WIDE Evo™ hybrid instant camera case (sold separately). Made from premium faux leather, the case features an adjustable shoulder strap for optimal carrying comfort and portability. For added convenience, the top portion can be removed, allowing users to keep the camera in its case during use.
New instax™ WIDE Brushed Metallics Instant Film
The instax™ WIDE Brushed Metallics instant film features a metallic, dark gradient border to instax™ WIDE instant film photos. Available in a 10 exposure pack, the film is compatible with all instax™ WIDE instant cameras, the instax Link WIDE™ Smartphone printer, and the instax WIDE Evo™ hybrid instant camera.
Pricing and Availability
The instax WIDE Evo™ Hybrid Instant Camera will be offered in a classic black and grey combination finish at a manufacturer’s suggested retail price of €379,99 (inc, VAT).
The instax WIDE Evo™ Hybrid Instant Camera Case will be offered in black at a manufacturer’s suggested retail price of €44,99 (inc, VAT). The instax™ WIDE Brushed Metallics Instant Film will be offered at a manufacturer’s suggested retail price of €10,99 (inc, VAT).
All are expected to be available for purchase from 4th February 2025.
For more product information, visit www.instax.com
Contact information
Andy Ross - FUJIFILM Europe GmbH
andy.jm.ross@fujifilm.com
44(0)7766 497949