![A diverse group of people gathering with smiles, lying down and looking up.](https://assets-fb-rn.fujifilm.com/sites/com/files/2024-01/410a65893491e5a5720dbadaafd76724/hero_commitment_01.jpg)
![A diverse group of people gathering with smiles, lying down and looking up.](https://assets-fb-rn.fujifilm.com/sites/com/files/2024-01/adf06da804d60f61779541e3fa983af1/hero_commitment_01_sp.jpg)
We bring diverse ideas, unique capabilities,
and extraordinary people together to change the world.
The Fujifilm Group’s Purpose statement reflects our role in the world.
For the last 90 years, the Fujifilm Group, has brought smiles to the faces of people around the world, and we
will continue to connect with them through our wide range of innovative products and services. With our new
Group Purpose as our guide and aspiration, we will increase the number of smiles in the world.
We approach all our activities with an “open, fair and clear” corporate culture.
We, Fujifilm Business Innovation, have established the " Fujifilm Business Innovation Mission" to fulfill our mission and embody our significance and existence value through our business under the "Fujifilm Group Purpose".
This mission embodies our commitment to continuously innovate and extend new frontiers that help businesses grow. We do this by;