United Arab Emirates

July 23, 2024

FUJIFILM INSTAX™ UNDISPUTED MASTERS Returns To The Notorious IBE This August

A Weekend Of Exhilarating Battles, Remarkable Talent & Unforgettable Moments Young Talent To Shine As New Junior Category Debuts

RATINGEN, Germany, 23rd July 2024:

FUJIFILM Europe GmbH, Imaging Solutions Division announces that The Notorious IBE, one of the longest-running hip-hop dance gatherings in the world, will once again host FUJIFILM instax™ Undisputed Masters, the globally renowned Breaking contest known for its rigorous battles and high-level performances, bringing together the crème de la crème of the Breaking world in Heerlen, The Netherlands, on 16th to 18th August 2024.

A Celebration of Breaking Culture

This year's event promises to be a spectacular showcase of skill, creativity, and athleticism. FUJIFILM instax™, Undisputed and The Notorious IBE are set to bring Breaking back to its cultural roots, celebrating the global community of Breakers and its fans to witness some of the best performances in the Breakdancing scene.

The stakes are higher than ever as Breakers from around the world converge to compete for the prestigious Crew, Solo Men, and Solo Women titles. Adding to the excitement this year is the introduction of the Junior category for dancers aged 15 and under. This new category will highlight the incredible talent and potential of the next generation of Breakers, giving young dancers a platform to shine on the international stage.

Tyrone Van der Meer, Undisputed Masters Creator, Comments:

The Notorious IBE is the perfect stage for the FUJIFILM instax™ Undisputed Masters, blending hip-hop history and community. We're gathering the world's elite Breakers to exhibit their phenomenal skills and creativity. It's a pivotal moment for the global Breaking community and this festival will celebrate its culture and innovation.

Shin Udono, Senior Vice President, Imaging Solutions, Fujifilm Europe, Comments:

Breakers transformed the dance scene in the 80s, and now they're set to usher in a new era for breakdancing. FUJIFILM instax™ is honoured to continue its partnership with Undisputed as Breaking reaches new heights of recognition and popularity.

The Notorious IBE x FUJIFILM instax™ Undisputed Masters

The Notorious IBE is one of the longest-running hip-hop dance festivals in the world. It is a multi-day; multi-stage urban city event where hip-hop culture and community are celebrated. As part of this festival, the FUJIFILM instax™ Undisputed Masters will take place across the full three days of the event, with the Finals happening on Sunday, August 18th, from approx. 5:30 PM.

Event Details

Date: August 16th-18th, 2024

Location: The Notorious IBE in Heerlen, The Netherlands

Entrance: All ages welcome

Ticket Sale: thenotoriousibe.com/tickets

To Enter: Participants for the Crew, Solo Men, Solo Women, and Junior battles can register for the Undisputed Masters competition at and8.dance.

Contact information

Andy Ross - FUJIFILM Europe GmbH
andy.jm.ross@fujifilm.com
44(0)7766 497949